Items where Author is "ALVIANINGSIH, DENI"

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Thesis

ALVIANINGSIH, DENI (2024) PENGARUH CELEBRITY ENDORSMENT (BINTANG IKLAN), ELECTRONIC WORD OF MOUTH (E-WOM) DAN BRAND IMAGE (CITRA MEREK) TERHADAP PURCHASE DECISION (KEPUTUSAN PEMBELIAN) PRODUK AFTER BEAUTE PADA PT MEGA IRIANTO INDONESIA DI BANDAR LAMPUNG. Skripsi (S1) thesis, Universitas Muhammadiyah Metro.

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